Benjamin Thomas

creative brand solutions a lot of time and money is wasted on unsuccessful communication between corporate marketeers and creative agencies. this is a common problem: both parties possess a different knowledge and vocabulary and are accounted for different results. this same problem occurs when adding a third party in the role of the production company. neither of these parties share the common ground to extract the optimal result from a creative project. process: - summarize project outtake and business kpi's - define creative landscape and production possibilities / barriers - deduce project complexity - middle man between parties: noise reduction - production supervision - quality and consistency monitoring _______________________________________________________________________________________ benjamin thomas is a brand strategist and graphic designer based in the heart of amsterdam. when you are facing challenging brand issues i would love to come by and deduce complexity with crea