Sofie Sandell - Digital Leadership and Creativity

i am a speaker, trainer and author. in 2013 my mission was to train 1,000 people in digital leadership and creativity. in november i reached my goal. i believe that knowledge about technology, collaboration and creativity is empowering you to make better decisions for the future. organisations that denies this will most likely go broke. i grow up in gothenburg, sweden. this is where you find the headquarters of volvo and skf. it’s an industrial city and 50% of scandinavia’s industries can be found in a radius of 200 miles from gothenburg. i grew up with daily news about factories and businesses going bust, the businesses could not manage the change. this might be where my interest for creativity and leadership comes from. in my talks and workshops i explain how you can use social media and technology for your organisation. my teaching/speaking style is relaxed and i avoid too techie expressions. many people feel a bit stuck when it comes to the digital world. there is plenty of informa