Baire Athletes

in 2021, a group of guys, all former athletes came together with one vision — provide athletes a platform to tell their own stories by creating a platform made for and by them. baire offers a different type of experience for their athletes as they provide a real life movie experience with their production company baire films which specializes in documentaries. staying true to their roots, baire (usually spelt bare) is a term used in everyday conversations amongst jamaicans to express the term meaning "a-lot of". the spelling of their way baire comes from their slogan “because athletes inspires real emotions”. baire understands that athletes experience negative judgement by people who hasn’t been in their shoes before. with that being said, baire understands how important it is for their truths to be told. as they launch their new collection that combines fashion, media outlets and up to date blog posts, they will forever allow athletes to tell their stories!