Basamh Trading & Industries Group

in six decades basamh group has become a major force in the import and distribution of household names, as well as manufacturing on a joint venture basis. we have also become a strategic partner in other industrial and service ventures, both in the kingdom of saudi arabia and abroad. our business objectives; high value service offer products that meet consumer's quality and value expectations. maintain total customer/consumer satisfaction. vigorous market presence achieve broad distribution base. ensure effective point-of purchase presence and visibility. keen market insight understand consumer's genuine needs. anticipate and monitor trends/development in market arena. consumer and customer oriented marketing think strategic, balancing between long-term plans and short-term performances. be creative, different and relevant. keep competitive through creative use of marketing information.