Battleground Marketing

we are a boutique marketing firm that specializes in helping insurance agencies grow. we believe agents play a vital role in society by providing wise counsel to individuals, families and entrepreneurs. we also believe local insurance agents are in engaged in a fierce battle like never before. direct writers have doubled their marker share in recent years going from 7.1% in 1995 to 14.4% in 2012. and geico alone went from 4.8% market share in private passenger auto in 2002 to 9.7% in 2012. in addition to the onslaught from direct writers agents also face new challenges when it comes to reaching the modern consumer. times have changed and people shop for insurance differently now. and unfortunately most agencies have not adapted to the major technological shifts. however, we believe the future is bright for innovative agencies. yes, there’s new challenges. and yes, the world is moving faster than ever thanks to the microchip. but the agents who are truly entrepreneurs, not just insuranc