Bdai: Big Data Artificial Intelligence

formed as a joint venture with the dma institute in the netherlands (http://www.dma-institute.com ), bdai has the exclusive north american license for an artificial intelligence software suite which solves a myriad of challenges for those attempting to make the most of their online spend. not only is the software a powerful provider of actionable data in terms of where our clients can better spend their ad dollars, but it also provides a series of additional key pieces of content to help them make good decisions including: • time ads are “in view” by a consumer • ability to ascertain both quality (>5 seconds in view) as well as premium (>10 seconds in view) views • what website ad placements are visible (even on exchanges where this data is not readily available) • which formats (including all iab formats) are performing best relative to other parts of the campaign • appropriate assignment of attribution for which ad actually works best • ability to distinguish between last cookie and