Before It Happened

before any world-changing innovation… there was a moment, an event, a realization that sparked the idea. before it happened is a show about that idea. each week, we take a deep dive into a singular lightbulb moment that inspired the visionaries to push forward and change our lives. former reporter and host donna loughlin launched a public relations firm with the sole purpose of helping visionaries tell their story to the world—almost 20 years ago. now...two decades later, she want to share those stories... and more... with you. from transportation and ai to just about anything you can put in your home, office, or pocket, you’ll hear from the innovators themselves as they tell their stories of how they brought those visions to life.