Benchmark Sensory Strategy & Research

our business is to help make your product a success! we provide sensory strategy and sensory research services for producers of fmcg’s to help achieve the best result for their product. managing director, anne-marie haydon, loves nothing more than seeing her clients' reaction when their product achieves a great sensory result. with 14 years experience in sensory research, she has seen the benefits of products holding the sensory advantage over their competitors. anne-marie was formerly a research director at sensometrics, australia’s premier sensory research company founded by world-renowned sensory researcher, dr robert mcbride. anne-marie conducted research to the highest standard for many of australia’s leading fmcg companies, as well as international clients, across an extensive array of product categories anne-marie is passionate about fmcg’s and helping clients improve their position in the market place.