Best Story Wins Pty Td

nothing happens until somebody sells something. an idea, a change, a contract, a product or service - or even the business. so clients hire us to achieve better outcomes in important situations - for example hi-stakes, hi-risk, hi-pressure, hi-volume business to business (b2b) environments. increasingly, we license our ip for use in the products and services of others all the way from market entry, product development & messaging, marketing & sales process, partnering, 'must-win' deals - including sale of the business. making sure people understand and get right: the customer focus, your win strategy, your discriminators, the management of customer & market perceptions. and the internal selling/stakeholder alignment. the tools we consult and license in are: - perspective - perception - persuasion - proposals - process