Beth Salter

brand strategy - identity - design i work with you through the design process. strategy: understanding your business and proposition is key to telling a story your customer aligns themselves to and is therefore motivated to connect with. i start all briefs with a consultation and work closely with you to define your aims and purpose, to understand what differentiates you from other competitors in your market. i aim to create a strategy and visual identity that both supports and strengthens your brand vision. identity: i work closely with you to develop your brand strategy into a brand identity. i involve you throughout the process so you are engaged with the developments and developments of a distinctive and personal brand language your target audience and point of difference are key to every design decision made and considered in every step of the process. design: work with me to target customers across all relevant touchpoints for a range of marketing and business purposes;