Better World Naturals

founded in 2018, better world naturals is a joint venture of mitsui and huabao. mitsui & co., ltd. is one of the largest general trading companies in japan. huabao flavours & fragrances is a leading global manufacturer of flavors, fragrances, and tobacco raw materials. better world naturals was created to answer the need for quality botanical food and supplement solutions with a trusted and transparent vertically integrated supply system. for decades, global suppliers have sourced their branded ingredients from china. better world saw captured the opportunity to build upon the rich and skilled resources of china and bring these valuable products directly to you. we are executing on a multi-year strategy that enables us to transition into a vertically integrated manufacture and supplier of natural and specialty ingredients.