Bex & Bobs

hello, hej! we are sam and nina and together we founded bex & bobs. we first met at a pre-natal class in st. albans in 2016. 18 months on we took the decision to leave the corporate world and together discovered a greater sense of purpose, direction and work-life balance. today we juggle raising a family with our supportive husbands whilst doing what we love and having fun every step along the way. ​ 'the art of hygge'​ there's no direct international translation for the danish word hygge [hue-gah]. however broadly translated, my mother described hygge as a cosy, snuggly scandinavian feeling. in our words; an idealistic valhalla with the ability to create intimacy, fellowship and conviviality around everyday moments. it's the magic of turning any situation into a moment of cosiness, especially those shared with friends and family where joy is found in life’s littlest moments. our debut collection is typically 'hygge'​, where casual is key, stylish, minimalistic and elegant, all at the