Beyond the Deal, Now BTD

established in 2001, btd is an m&a; consultancy with an enviable track record in delivering long term value beyond the deal across a variety of industries including aerospace, energy, fmcg, healthcare, housing, it, manufacturing, private equity and retail. fewer than half of all acquisitions achieve their goals, a figure largely unchanged in over 30 years despite decades of best practice. many businesses accept these odds, and the consequent loss of value. btd believes that 90% of deals should and can bring value within 12 months and deliver their goals within 24. hq’d in london with offices in frankfurt, boston, and hong kong btd has helped more than 100 clients, including: alliance boots, amadeus, bellrock, centrica, coca cola, e.on, glaxosmithkline, kallo, novartis, sanctuary group and unilever, as well as dozens of mid-market firms across the globe. btd provides end-to-end support, starting from the very first conversations going beyond the deal to deliver long term sustained value