Buena Vista Social

buena vista social is a commercial, research and educational venture focused first and foremost on the creation of value for organizations via a unique understanding of the social-digital ecosystem and its practical uses for internal and external communications in the form of operations, b2c, b2b and b2g marketing. these new tools propose a significant innovation in how we communicate and our objective is to align these valuable resources with the needs of the organization in the short, medium and long term creating significant opportunity and value. in order to accomplish our goals we address the three most prominent issues faced by all enterprises in this major transition, first with the evolving communications strategy shifting from talking to people to creating and maintaining social dialogue; second we assist the organization with the incorporation of the values and principles implicit in the medium as a means to build viral communication consciously; and third, the implementation