Yayworld

information overload is creating demand for content that is relevant, structured and delivered in an easily digestible format. content strategy is about knowing your consumers, understanding their cultures and then working with the brands they care about. why? because advertising has changed and so has its audience. today, advertising must be useful and relevant. it's that simple. yayworld owns independent local websites for 170 cities, 140 countries and every us state and major city. each providing local services, products and information at the right time and in the right context.