Superokay

there are many great day-to-day project management and communication tools out there. the fine folks at basecamp, asana, trello, jira or smartsheet are helping digital agencies, software firms and freelancers work more efficiently, communicate better, organise and track the progress of their projects. unfortunately, rigorous sprint planning and a nice tag setup for tasks doesn’t win you new business and is not enough to keep your existing clients happy. a realistic approach to estimation combined with delivering on time and on budget does. defining the requirements and properly estimating the time and budget is the most important and overlooked part of any new project. this is what sets the expectations on both sides and defines what success or failure means for your relationship with the client. we know how hard it is to get the client, agency leadership and team together from day one. you’re drowned in endless discarded email threads, chats, forgotten conference calls and a pletho