Janong Strategic Brand Concepts

janong is an insight driven, brand and communication, strategy consultancy that exists to crack brand conundrums and develop strategies that will turn brands around and help marketers achieve a return on their communication investment. the purpose of this page is to engage our community in thought provoking discussions about marketing and communication in today's world. why do you need our services in your business? in a world where competition is harsh and no compassion is given to anyone in the business environment, organisations have to plan for the future and prepare themselves for any unpredictable circumstances. the factors that made an organisation successful do not guarantee success in the future. therefore a business needs to be aware of numerous developments in economical, sociocultural and the political changes that make the management environment much harder and tougher to compete in today. so what should managers of any organisation do to ensure that they cope in this chan