Klaus Treichel Communications Consultancy

from traditional media relations and digital communications to crisis communications and support for transformation and change processes, "klaus treichel kommunikationsberatung" covers a broad spectrum. at eye level with managing directors, board members and senior communications professionals, klaus treichel's consulting boutique offers practical support for a wide range of challenges: opening up new markets, positioning in new subject areas, managing crises or when the impact and efficiency of communications need to be lifted to a higher level using digital tools. klaus treichel currently sees a great need for consulting in a completely new area of the profession: data-driven communication. as an active member of the commtech working group, he is driving the digital transformation in communications. he says, "data-driven communication in the digital space makes communication campaigns more targeted, more effective - and more integrated." the trend here is that target groups are