konversion.com.au

what do we do? converting shopper, consumer and market insights into strategies and ultimately tailored, actionable strategic joint business plans that will increase your alignment with the retailers and your ability to leverage against their strategies. the end game is that we positively change your in-store environment and influence shopper behaviour so that they purchase more of your products and drive profitable sales for you. the type of things we cover are: strategic joint business planning: create that winning edge by converting your category strategies into something meaningful for the retailers through a strategic jbp. tailoring a proven process that brings together your business objectives & strategies with the retailers to reach a collaborative plan that can be actioned and tracked. developing winning category strategies: assessment of current shopper and consumer knowledge, strategy understanding to build insight based and truly actionable and implementable category growth