Overflow Storytelling Lab

overflow helps individuals and organizations get ideas adopted with story. the firm specializes in launching strategy, propelling movements and shifting perception. overflow accelerates the adoption of ideas through expertise in story structure, diffusion of innovation and behavior change. story, content and delivery are a focus of all three divisions of overflow. story lab by overflow (strategy | messaging | movements) applies story structure, diffusion of innovation and behavior change principles to design and produce multimedia content. launch by overflow (events | incentives | meetings) provides strategic event design, incentive campaigns and meeting management. originals by overflow (books | films | speakers) incorporates positive campaign and platforming approaches to distribute films, books and develop speakers.