Socialtrm

since 2010 we were consulting clients on how to use facebook for their hr. we noticed that most clients were interested in building a large fan base in order to potentially recruit out of this fanbase in the future, essentially doing talent relationship management. the problem in the facebook solutions we could implement for the clients were that the client could not manage his fanbase, could not see detailed profiles, could not make notes and could not message to the fansbase. at the same time we were looking for programmers for us. we keept an excel file with all the interesting candidates in remained in contact with them, so that we might hire them in the future. thus we were also doing talent relationship management. however, the excel solution was messy, time extensive and we never had the latest info of candidates. than we had an “eureka” epxerience, when we noted that our excel solution could be integrated into the facebook page solution of our clients, and that such a system wa