Soodo

with our extended and international experience in visual design we are coming to china to do good design. we believe that before trying to wow people with the latest gimmick at the risk of not delivering the proper message, we should emphasize work with trusted platforms and techniques in order to do good design. we believe that sharing our knowledge, helping young designers, promoting best practice in our work is also part of doing good design. we live by the rules of simplicity, clarity and stability because they are the basis of good design. we follow the principles of modernist design because we believe these principles to form the pillars of good design. our philosophy rests in that good design is about consistency, usability and clarity. good design must be planned and well thought thru. we do not seek to create great design because it will naturally emerge during the process of doing good design. by following our rules, standing our ground and respecting our philosophy we provid