Social Business | Jennifer Crouse

a social business places equal value on the needs of its customers, employees, partners and shareholders - shifting their mindset from a company-centric to a customer-centric point of view. what better tool than social media to engage and listen to your customers & employees! social networks have forever changed how people communicate with one another and interact with brands. organizations who embrace this new technology and its processes stand to benefit greatly from these efforts. from more-engaged customers to better-connected employee networks, businesses have a better chance than ever to leverage themselves to achieve strategic goals.