Sportful

sportful history starts back in 1946, when the cremonese family put into practice the idea of building up a spinning mill: manifattura valcismon. with the years the production evolve to the realisation of an high quality undrewear, in the beginning just for internal market and after for the american one. the turning point is in 1972, when dr. giordano cremonese , that succeed to his parents at the head of the company, want to participate to the newborn marcialonga, but he doesn't have the right clothing equipment. so he decide to create his own in the family company. that's the birth of sportful brand. in 1985, thrilled by the brilliant experience in cross country ski, the company embark in a new adventure thanks to the growing request of technical cycling clothing. in 1998, after the great results in italian cross country ski, sportful decide that is time to expand business in foreign markets; in 2007 the company enter in the mountain clothing area, creating the brand karpos, a range