Stageright Research, Inc.

stageright® is a digital content decisioning system and learning engine designed to accelerate automated content marketing successes. the first dedicated digital content decisioning system, stageright™ assists marketers in determining the optimum mix of content: exactly what buyer “insights” should be addressed, what content is trending highest, at what points in the sales cycle, on what platform, and in which channels. leveraging big data mining and historical performance metrics, stageright directs the development of highly researched and detailed, consolidated persona sets, specifies prevalently trending, stage-specific content types, segments development efforts into present, past, and on-deck lifecycles, and strategically targets the addressing of important buyer insights into the right stages of the sales cycle. stageright software provides straightforward, customizable points of integration for all major marketing automation tools, as well as a variety of big data sources.