Stern Inbound Marketing

why do you need inbound marketing? inbound marketing has come about because traditional advertising, such as tv commercials and junk mail have become less than effective due to technology. we have the capability to fast forward through commercials and usually do. research has shown that 86% of viewers skip commercials and 44% of recipients never open direct mail (junk mail). however, companies that blog have 50% more visitors to their websites than those who don’t! on average, inbound marketing leads cost 60% less on average than those through tradition “outbound marketing.” save money and be effective.