Storymythos

a movie guide to better business stories more than ever, there is one thing that truly separates many brands and companies today - that one thing is story. it’s no longer just what people buy, it’s what they buy into. when it comes to connecting, teaching, influencing, and inspiring others, a story will make whatever you say more impactful. throughout history it has always been true that whoever tells the best story, wins. ​ the power of story and storytelling for brands exceptional storytelling can help your brand stand out in a crowded marketplace. after years of research and study in the film industry, shane meeker - nationally recognized storyteller, corporate historian, trainer, and author - teaches you how to apply story methods from powerful movies, books and tv shows to business. according to shane, you can solve almost any business problem with what works in star wars. shane meeker - master story teller shane is a 21 year veteran at procter & gamble where he is the corporate s