Storyscore LLC

storyscore is a business intelligence service that benchmarks brand storytelling across social media platforms. the storyscore metric is our proprietary methodology that combines best-in-class social monitoring with human intelligence and technology. the metric gives brands a quantitative diagnosis of social content based on strategy, creativity, and personality. the storyscore metric was developed to fit into a brand’s social management dashboard alongside more traditional popularity-based measures such as “likes” and shares”. we provide actionable, data-driven insights that enable our member brands to: – quantify the strength of their social storytelling – compare their social storytelling with competitors – strengthen their social storytelling capabilities – make a connection between storytelling, social strategy, and sales – identify leading category themes and opportunities for differentiation