Storytellinc

from company blogs to twitter accounts to youtube pages, organizations are increasingly embracing the role of publisher. but bombarding your target market without a goal in mind wastes resources and audiences’ time. nicole pointon has split her time between journalism, public relations and advertising for 15+ years. emergent channels have brought these disciplines together like never before. this convergence, when applied with transparency and authenticity, has presented a powerful way for brands to resonate with customers and community. nicole has learned that every person, organization and business opportunity has a purpose, path and storyline. media outlets know that highly relevant and shareable content fosters loyal audiences. nicole helps clients streamline relevant narratives, activate appropriate channels and powerful connections, and develop content that meets objectives.