Strategic Marketing Group

since 1992, smg has assisted our clients in the development of strategic marketing plans, tourism marketing programs and other targeted marketing efforts in order to create a sustainable competitive advantage. in fact, smg has written more marketing plans for california visitor bureaus (vcbs) and destination marketing organizations (dmos) than anyone else. our experience working with a variety of clients within the travel and tourism industry, ranging from visitor bureaus to hotels, provides us with the background and skills to help you develop – and reach – your marketing objectives. guarantee your tourism marketing efforts are on track with smg’s array of strategic marketing services.