Streamline Brands

our mission is to make a lasting positive impact on the lives of the families we are honored to serve by providing the industry’s most effective and consistent swim lessons spanning learn to swim through elite level instruction. streamline brands, based in denver, colorado is the industry’s largest franchisor of swim schools consisting of three brands: safesplash, swimtastic, and swimlabs. the streamline family was founded by several parents of young children that were bound by two common threads: a love for swimming and a passion for helping kids and young families. after opening its first school in 1996 in milwaukee under the swimtastic brand, the company has grown to the most successful and prolific swim school brand family with over 170 locations globally spanning the safesplash, swimtastic, and swimlabs brands. in 2016, streamline brands acquired swimlabs, a brand renowned for providing competitive level “side by side” video-based instruction to swimmers in “flumes”. by adding thi