www.jonathansmith.com.au

jonathan smith has more than 16 years experience turning strategy into reality by addressing five core issues facing all organisations: • increasing revenue • decreasing costs • improving quality • two-way communication • positioning for the future. the keys to this approach are: • thorough analysis of qualitative and quantitative data • an appreciation of the organisation as part of an adaptive ecosystem which can include customers, competitors, investors, formal political and legal institutions, and informal socio-cultural institutions • navigating group dynamics at different layers of this expanded organisational framework that can help or hinder turning strategy into reality. his experience includes 360° organisational strategy; governance; brand leadership; product development and improvement; targeted customer engagement, conversion and retention; market research, analysis and segmentation; strategic stakeholder relationships; and change. jonathan's qualifications include a bache