Explore our comprehensive guide to the best 25 nonprofit marketing tools for 2025. From fundraising platforms to social media management, compare features, pricing, and user reviews to elevate your nonprofit's marketing strategy.
In 2025, a range of innovative solutions is available to help organizations increase donations, streamline communications, and strengthen connections with supporters.
This guide highlights the top 25 nonprofit marketing tools that can empower your organization to amplify its impact. We will delve into each tool's key features, pricing structures, and user feedback to assist you in selecting the ideal solutions tailored to your nonprofit’s unique needs.
1. Distrobird
Distrobird consolidates nonprofit engagement technologies into one powerful platform. With a comprehensive suite, users can manage email automation, TCPA-compliant SMS, voice communications, and multi-channel outreach seamlessly. This integration simplifies processes, allowing organizations to run targeted campaigns effortlessly.
Whether organizing events, rallies, or volunteer engagements, Distrobird provides the insights and capabilities needed to optimize outreach strategies. Volunteers can easily collaborate through a shared inbox, while advanced reporting and analytics tools offer real-time performance tracking. Distrobird’s multi-channel sequences combine SMS, email, and voice interactions, streamlining communication efforts and saving valuable time on follow-ups.
Moreover, unrivaled customer support ensures assistance during critical periods. Distrobird empowers nonprofits to engage their communities and drive their missions forward like never before.
Key Features
- Email and SMS campaign automation
- Built-in cloud call center
- Unified inbox for team collaboration
- Form tracking and lead routing
- Contact and task management
- Customizable donation pages
Pricing
- Free Plan: Unlimited users, 4-step limit per sequence
- Startup: $25/user/month, 7-step limit per sequence
- Growth: $50/user/month, no step limit per sequence
- Enterprise: $75/user/month, VIP support
User Reviews
Users praise Distrobird for its intuitive interface, comprehensive feature set, and excellent customer support. Many organizations report significant increases in donation rates and supporter engagement after implementing Distrobird.
2. Mailchimp
Mailchimp is a popular email marketing platform that offers nonprofit-specific features. With discounted plans for nonprofits, Mailchimp provides easy-to-use tools for creating and automating email sequences, segmenting contact lists, and tracking campaign performance.
Its drag-and-drop editor allows for visually appealing emails without the need for design expertise, while integrations with fundraising platforms and CRMs streamline donor communication. However, for nonprofits seeking a more comprehensive engagement platform that includes advanced multichannel outreach, Distrobird may offer a more versatile solution.
Key Features
- Email campaign creation and automation
- Landing page builder
- Audience segmentation
- A/B testing
Pricing
- Free plan available
- Essentials: $11/month
- Standard: $17/month
- Premium: $299/month
User Reviews
Users appreciate Mailchimp's user-friendly interface and robust analytics. Some nonprofits find the pricing structure can become expensive as their subscriber list grows.
3. Canva for Nonprofits
Canva offers a free premium subscription to eligible nonprofits, providing access to advanced design tools. Through its free program for eligible nonprofits, Canva offers access to premium features like custom templates, brand kits, and collaboration tools, making it easy to maintain a consistent visual identity across all platforms.
With drag-and-drop functionality and a library of millions of images, fonts, and elements, nonprofits can quickly design engaging content for their campaigns, events, and outreach efforts, helping them to connect with their supporters in a visually impactful way.
Key Features
- Drag-and-drop design interface
- Extensive template library
- Brand kit functionality
- Collaboration tools
Pricing
- Free for eligible nonprofits (normally $119.99/year for Canva Pro)
User Reviews
Nonprofits love Canva's ease of use and the ability to create professional-looking designs without graphic design expertise. Some users wish for more advanced design capabilities.
4. Google Ad Grants
Google offers eligible nonprofits up to $10,000 per month in free advertising through Google Ads. This grant enables nonprofits to increase their online visibility, drive traffic to their websites, attract new donors, recruit volunteers, and raise awareness for their missions.
While Google Ad Grants offers significant exposure opportunities, nonprofits must adhere to certain guidelines, such as maintaining a 5% click-through rate and avoiding overly generic keywords, to remain eligible for the program.
Key Features
- $10,000 monthly ad spend
- Access to Google Ads platform
- Keyword targeting
- Performance tracking
Pricing
- Free for eligible nonprofits
User Reviews
Organizations appreciate the significant boost in visibility and website traffic. Some find the program's restrictions and maintenance requirements challenging.
5. Salesforce Nonprofit Cloud
Salesforce Nonprofit Cloud is a comprehensive CRM solution tailored for nonprofit organizations. It provides a suite of tools that help nonprofits manage donor relationships, fundraising campaigns, volunteer management, and program delivery all in one place.
Built on Salesforce's powerful CRM infrastructure, Nonprofit Cloud offers data-driven insights into donor engagement and impact, allowing organizations to streamline operations and maximize their resources.
The platform also includes customizable dashboards and reports, automated workflows, and integrations with fundraising platforms, making it easier to manage grants, donations, and events. Nonprofit Cloud's scalability ensures it can grow with organizations, from small local nonprofits to global enterprises.
Key Features
- Donor management
- Fundraising tools
- Program management
- Analytics and reporting
Pricing
- Nonprofit Success Pack: Free for up to 10 users
- Additional licenses and features: Custom pricing
User Reviews
Users praise the platform's customization options and powerful reporting capabilities. Some smaller nonprofits find it complex to set up and maintain.
6. Hootsuite
Hootsuite is a social media management platform that helps nonprofits streamline their social media presence. With Hootsuite, organizations can schedule posts, monitor engagement, and track performance analytics, making it easier to connect with supporters and share their mission.
The platform supports various social networks, including Facebook, Twitter, Instagram, LinkedIn, and more, allowing nonprofits to tailor their messaging for different audiences. Hootsuite’s collaboration features enable team members to work together seamlessly, ensuring that content is consistently aligned with the organization’s goals and branding.
For nonprofits, Hootsuite can be particularly valuable for planning campaigns, tracking mentions and keywords relevant to their cause, and analyzing the effectiveness of their outreach efforts.
Key Features
- Social media scheduling
- Content curation
- Analytics and reporting
- Team collaboration
Pricing
- Professional: $49/month
- Team: $129/month
- Business: $739/month
User Reviews
Nonprofits appreciate Hootsuite's ability to manage multiple social media accounts from one dashboard. Some users find the higher-tier plans expensive.
7. Givebutter
Givebutter is an all-in-one fundraising platform designed to help nonprofits raise funds, engage supporters, and manage events seamlessly. With its user-friendly interface, Givebutter allows organizations to create customizable donation pages, crowdfunding campaigns, and ticketed events without needing extensive technical expertise.
One of its standout features is the ability to offer multiple payment options, including credit cards, Venmo, and PayPal, which makes it easier for donors to contribute. Givebutter provides tools for tracking donations, managing donor relationships, and analyzing campaign performance, helping nonprofits optimize their fundraising efforts.
With no platform fees and a focus on transparency, Givebutter empowers nonprofits to raise funds effectively while fostering a sense of connection and collaboration within their supporter base.
Key Features
- Customizable donation pages
- Peer-to-peer fundraising
- Event ticketing
- Text-to-give functionality
Pricing
- Free plan available
- 2% platform fee + payment processing fees
User Reviews
Users praise Givebutter's modern interface and variety of fundraising options. Some organizations report occasional technical glitches during high-traffic campaigns.
8. Constant Contact for Nonprofits
Constant Contact for Nonprofits is a tailored email marketing platform designed to help nonprofit organizations effectively engage with their supporters and drive fundraising efforts. With customizable templates and a user-friendly drag-and-drop editor, nonprofits can create visually appealing email campaigns without needing technical skills.
The platform also offers list segmentation, allowing organizations to target specific audiences, and automation features for consistent engagement through welcome messages, event reminders, and follow-ups.
The special pricing and discounts for registered nonprofits make Constant Contact an accessible and valuable tool for enhancing communication and maximizing fundraising potential.
Key Features
- Email campaign creation
- List management
- Donation collection
- Event management
Pricing
- Core: $9.99/month (with nonprofit discount)
- Plus: $45/month (with nonprofit discount)
User Reviews
Nonprofits appreciate the platform's ease of use and nonprofit-specific templates. Some users wish for more advanced automation features.
9. Bloomerang
Bloomerang is a donor management and fundraising software designed specifically for nonprofits, focusing on relationship-building and donor retention. The platform provides tools for tracking donor interactions, managing contributions, and analyzing fundraising performance, making it easier for organizations to cultivate long-term relationships with their supporters.
With features like customizable dashboards, engagement tracking, and reporting tools, Bloomerang helps nonprofits understand donor behavior and optimize their fundraising strategies.
One of Bloomerang's standout features is its emphasis on donor retention, offering insights into engagement metrics and donor health scores. This allows organizations to identify at-risk donors and implement targeted outreach strategies to re-engage them.
Key Features
- Donor database
- Online donation forms
- Reporting and analytics
- Email marketing
Pricing
- Lite: $99/month
- Growing: $199/month
- Thriving: $299/month
User Reviews
Users praise Bloomerang's intuitive interface and focus on donor retention. Some organizations find the pricing steep for smaller nonprofits.
10. Classy
Classy is a fundraising platform that helps nonprofits create engaging online campaigns. With customizable donation pages and seamless integration with existing websites, Classy makes it easy for nonprofits to engage supporters and encourage giving.
One of Classy's standout features is its emphasis on storytelling, providing nonprofits with tools to share their missions and impact effectively. The platform also offers robust reporting and analytics, enabling organizations to track fundraising performance and donor engagement in real time.
Overall, Classy empowers nonprofits to elevate their fundraising strategies and maximize their impact in the community.
Key Features
- Customizable campaign pages
- Peer-to-peer fundraising
- Event management
- Recurring giving options
Pricing
- Custom pricing based on organization size and needs
User Reviews
Nonprofits appreciate Classy's modern design and robust feature set. Some users report that customer support can be slow to respond at times.
11. Keela
Keela is an all-in-one nonprofit management software that combines CRM, fundraising, and marketing tools. One of Keela's key strengths is its customizable donation pages, which allow organizations to create a tailored giving experience for their supporters.
The platform also provides robust reporting and analytics, giving nonprofits insights into their fundraising performance and donor engagement metrics. Overall, Keela empowers nonprofits to enhance their operational efficiency and deepen their connections with donors, ultimately driving greater impact for their missions.
Key Features:
- Donor management
- Smart ask calculations
- Email marketing
- Grant tracking
Pricing:
- Starter: $99/month
- Pro: $249/month
- Enterprise: Custom pricing
User Reviews:
Users praise Keela's intuitive interface and comprehensive feature set. Some smaller nonprofits find the pricing a bit high for their budgets.
12. Donorbox
Donorbox is a powerful online donation platform that enables nonprofits to easily accept one-time and recurring donations through customizable donation forms. One of Donorbox’s standout features is its recurring donation capability, which encourages sustained giving by allowing donors to set up automated contributions. The platform also offers integration with various payment processors, including PayPal and Stripe, making it accessible for donors worldwide.
Overall, Donorbox is a user-friendly solution that empowers nonprofits to maximize their fundraising potential and strengthen their donor relationships.
Key Features
- Customizable donation forms
- Recurring donations
- Crowdfunding campaigns
- Text-to-give functionality
Pricing
- Free plan available
- 1.5% platform fee + payment processing fees
User Reviews
Nonprofits appreciate Donorbox's ease of setup and integration with various platforms. Some users report occasional issues with international donations.
13. Sprout Social
Sprout Social is a social media management and analytics platform that helps nonprofits enhance their social presence. With features for scheduling posts, monitoring engagement, and analyzing performance across various social media channels, Sprout Social enables nonprofits to streamline their outreach efforts and connect more deeply with their supporters.
One of the platform's key strengths is its robust analytics capabilities, which provide insights into audience engagement, post performance, and overall social media strategy effectiveness. Nonprofits can use this data to tailor their content and optimize their social media campaigns for maximum impact.
Overall, Sprout Social empowers nonprofits to enhance their social media engagement, build stronger relationships with their audience, and drive greater awareness for their missions.
Key Features
- Social media scheduling
- Analytics and reporting
- Social listening
- Team collaboration tools
Pricing
- Standard: $89/user/month
- Professional: $149/user/month
- Advanced: $249/user/month
User Reviews
Users love Sprout Social's comprehensive analytics and reporting features. Some smaller nonprofits find the pricing steep for their needs.
14. Kindful
Kindful is a donor management platform designed to help nonprofits build better relationships with supporters. The platform offers a variety of features, including customizable donation forms, donor tracking, and campaign management tools, allowing organizations to create a seamless giving experience for their supporters. With Kindful, nonprofits can easily manage their donor database, track contributions, and segment contacts for targeted outreach.
One of Kindful's standout features is its integration capabilities, allowing nonprofits to connect with popular tools like Mailchimp, QuickBooks, and Zapier, which streamlines workflows and data management.
Key Features
- Donor profiles
- Online donation forms
- Automated receipting
- Integration with popular fundraising platforms
Pricing
- Starter: $100/month
- Pro: $200/month
- Enterprise: Custom pricing
User Reviews
Nonprofits appreciate Kindful's user-friendly interface and robust integration capabilities. Some users wish for more advanced customization options.
15. Qgiv
Qgiv is a comprehensive fundraising platform offering various tools for online and event-based fundraising. With its user-friendly interface, Qgiv makes it easy for nonprofits to create appealing donation pages and campaigns that align with their brand.
One of Qgiv's key strengths is its robust reporting and analytics, which provide nonprofits with insights into their fundraising performance and donor engagement. The platform also integrates seamlessly with various CRM systems and third-party applications, streamlining data management and enhancing overall efficiency.
Overall, Qgiv empowers nonprofits to optimize their fundraising strategies and build strong relationships with their donor base.
Key Features
- Online donation forms
- Peer-to-peer fundraising
- Event registration
- Text giving
Pricing
- Start: $0/month + 3.95% + $0.30 per transaction
- Grow: $49/month + 3.95% + $0.30 per transaction
- Elevate: $149/month + 3.95% + $0.30 per transaction
User Reviews
Users praise Qgiv's range of fundraising options and responsive customer support. Some organizations find the transaction fees slightly high compared to competitors.
16. Fundraise Up
Fundraise Up is an AI-powered donation platform designed to optimize conversion rates for nonprofits. One of the standout features of Fundraise Up is its focus on optimizing the donor experience through intelligent prompting and donation upsells, which encourage donors to increase their giving amount at the point of transaction.
The platform also provides detailed analytics and reporting tools, enabling nonprofits to track performance, understand donor behavior, and refine their fundraising strategies.
With seamless integration capabilities with various CRM systems and payment processors, Fundraise Up empowers nonprofits to streamline their operations and effectively boost their online fundraising efforts.
Key Features
- Intelligent donation forms
- One-click donations
- Automated donor segmentation
- Multi-currency and language support
Pricing
- 2.9% + $0.30 per transaction (custom pricing for high-volume organizations)
User Reviews
Nonprofits report significant increases in donation conversion rates with Fundraise Up. Some users note that the platform's advanced features can have a learning curve.
17. Mightycause
Mightycause is a fundraising and donor management platform tailored for small to mid-sized nonprofits. One of the key features of Mightycause is its focus on social sharing, enabling donors to easily share their fundraising campaigns with their networks.
The platform also provides robust analytics and reporting tools, allowing organizations to track donations, analyze performance, and gain insights into donor behavior. Mightycause offers flexible donation options, including one-time and recurring donations, which helps nonprofits maximize their fundraising potential.
Overall, Mightycause empowers organizations to enhance their fundraising strategies and build lasting connections with their donor base.
Key Features
- Customizable fundraising pages
- Donor CRM
- Volunteer management
- Event ticketing
Pricing
- Advanced: $59/month
- Premium: $99/month
User Reviews
Users appreciate Mightycause's affordable pricing and comprehensive feature set. Some organizations report occasional technical glitches during high-traffic periods.
18. Airtable for Nonprofits
Airtable for Nonprofits is a flexible, cloud-based platform that helps organizations manage their operations, projects, and data more efficiently. Combining the features of a spreadsheet and a database, Airtable allows nonprofits to customize workflows for tasks like donor management, event planning, volunteer coordination, and campaign tracking.
One of Airtable's standout features for nonprofits is its ability to integrate with other tools such as email marketing platforms, CRM systems, and fundraising software, creating a centralized hub for all organizational data. This streamlines processes like tracking donations, managing relationships with donors, and analyzing campaign performance.
With various templates and customization options, Airtable empowers nonprofits to adapt the platform to their specific needs, helping them work smarter and achieve greater impact with limited resources.
Key Features
- Customizable databases
- Project management
- Collaboration tools
- Integration with other apps
Pricing
- Free plan available
- Plus: $10/user/month
- Pro: $20/user/month
User Reviews
Nonprofits love Airtable's flexibility and ease of use for managing various organizational tasks. Some users find that complex setups can require a significant time investment.
19. Charity Engine
Charity Engine is an all-in-one CRM and fundraising platform designed to help nonprofits streamline donor management, fundraising campaigns, and communications. It offers a wide range of features, including customizable donation forms, automated email marketing, event management, and peer-to-peer fundraising. With Charity Engine, nonprofits can manage donor relationships more effectively and create personalized outreach campaigns that drive engagement and donations.
One of the standout features of Charity Engine is its powerful data management and reporting capabilities, allowing nonprofits to track donor activity, analyze fundraising performance, and gain valuable insights to optimize their strategies. The platform integrates with various third-party applications, enabling seamless data transfer and enhancing operational efficiency.
Key Features
- Donor database
- Online fundraising tools
- Event management
- Grant tracking
Pricing
- Custom pricing based on organization size and needs
User Reviews
Users praise Charity Engine's comprehensive feature set and dedicated customer support. Some smaller nonprofits find the custom pricing model less transparent than they'd like.
20. Funraise
Funraise is a robust fundraising platform designed to help nonprofits streamline their online giving efforts and enhance donor engagement. The platform offers a suite of tools including customizable donation forms, recurring giving options, event ticketing, and peer-to-peer fundraising.
A key strength of Funraise is its deep integration capabilities, allowing nonprofits to seamlessly connect with CRM systems, payment processors, and other essential tools.
The platform also provides comprehensive analytics and reporting, giving organizations insights into donor behavior, campaign performance, and trends, helping them refine strategies and boost donations.
Key Features
- Donation forms and pages
- Peer-to-peer campaigns
- Donor CRM
- Integrations with popular tools
Pricing
- Starter: $49/month + 2.9% + $0.30 per transaction
- Pro: $99/month + 2.9% + $0.30 per transaction
- Enterprise: Custom pricing
User Reviews
Nonprofits appreciate Funraise's modern interface and robust feature set. Some users report that the learning curve can be steep for all features.
21. Donately
Donately is a simple yet powerful fundraising platform tailored for nonprofits, helping organizations create seamless online donation experiences. The platform offers customizable donation forms, recurring giving options, and peer-to-peer fundraising features, all designed to make the giving process easy and engaging for donors.
In addition to its core features, Donately integrates with various tools like CRMs and email marketing platforms, allowing organizations to centralize their data and streamline their operations. The platform also provides detailed analytics, enabling nonprofits to monitor donor engagement and optimize their fundraising strategies.
Overall, Donately is a versatile solution that empowers nonprofits to enhance their online giving efforts and foster stronger connections with their supporters.
Key Features:
- Customizable donation forms
- Recurring donations
- Donor management
- Integrations with popular CRMs
Pricing:
- 1% platform fee + payment processing fees
User Reviews:
Users praise Donately's ease of use and clean, modern design. Some organizations wish for more advanced reporting features.
22. Flipcause
Flipcause is an all-in-one fundraising and community engagement platform specifically designed for small to mid-sized nonprofits. The platform offers a wide range of tools, including donation processing, peer-to-peer fundraising, event management, and volunteer coordination, all in one dashboard.
Flipcause’s easy-to-use interface makes it simple for nonprofits to manage their campaigns and streamline operations without needing multiple tools or extensive technical knowledge.
One of Flipcause’s standout features is its affordability, offering a flat-rate pricing model with no hidden fees, making it an attractive option for smaller organizations with limited budgets.
The platform provides built-in tools like mobile-friendly donation pages, social media integration, and automated thank-you messages. Overall, Flipcause is a powerful and cost-effective solution that empowers nonprofits to manage their fundraising efforts and community outreach with ease.
Key Features:
- Online donations
- Event management
- Volunteer coordination
- Crowdfunding campaigns
Pricing:
- Core: $99/month
- Complete: $199/month
- Custom: Tailored pricing
User Reviews:
Nonprofits appreciate Flipcause's comprehensive toolset and responsive customer support. Some users find the interface less intuitive than other platforms.
23. Network for Good
Network for Good offers a suite of fundraising software tools designed for small to mid-sized nonprofits. The platform provides easy-to-use tools for online donations, donor management, and communication. Its customizable donation pages, recurring giving options, and peer-to-peer fundraising capabilities enable nonprofits to create impactful, donor-friendly campaigns that drive engagement.
A key feature of Network for Good is its built-in donor management system, which allows nonprofits to track donor interactions, segment contacts, and automate personalized outreach through email marketing.
The platform also offers detailed reporting and analytics, providing valuable insights into donor behavior and campaign performance. Overall, Network for Good is a user-friendly, all-in-one solution that empowers nonprofits to strengthen donor relationships, optimize fundraising strategies, and grow their impact.
Key Features
- Donor management
- Email marketing
- Online donation pages
- Peer-to-peer fundraising
Pricing
- Starter: $99/month
- Essentials: $199/month
- Premier: Custom pricing
User Reviews
Users praise Network for Good's user-friendly interface and comprehensive training resources. Some organizations report occasional syncing issues with external platforms.
24. GiveWP
GiveWP is a WordPress plugin that allows nonprofits to accept donations directly on their websites. It offers customizable donation forms, recurring donation options, and donor management tools, all integrated seamlessly into WordPress. With its flexible design, nonprofits can create tailored donation pages that match their branding.
One of GiveWP's standout features is its robust reporting capabilities, enabling nonprofits to track donations, donor activity, and overall fundraising performance. The platform also integrates with various payment gateways and CRMs. Overall, GiveWP is a flexible, cost-effective solution for nonprofits looking to maximize their online fundraising efforts through WordPress.
Key Features
- Customizable donation forms
- Recurring donations
- Donor management
- Reporting and analytics
Pricing
- Basic: $49/year
- Plus: $199/year
- Pro: $299/year
User Reviews
WordPress users appreciate GiveWP's seamless integration and customization options. Some users note that advanced features require additional paid add-ons.
25. Virtuous
Virtuous is a responsive fundraising platform that combines CRM, marketing, and donor management tools. The platform offers a suite of features, including customizable donation forms, donor engagement tracking, and robust reporting tools.
With its focus on relationship-driven fundraising, Virtuous enables organizations to create personalized donor experiences that foster long-term support and engagement.
The platform also integrates seamlessly with various other tools and services, providing a centralized hub for managing donations, campaigns, and donor interactions. Overall, Virtuous empowers nonprofits to maximize their fundraising potential, deepen donor relationships, and drive meaningful impact within their communities.
Key Features
- Donor segmentation
- Automated marketing workflows
- Gift processing
- Grant management
Pricing
- Custom pricing based on organization size and needs
User Reviews
Nonprofits praise Virtuous for its comprehensive feature set and focus on donor-centric fundraising. Some users report a steep learning curve for full platform utilization.
Conclusion
In conclusion, these 25 nonprofit marketing tools offer a wide range of features to help organizations amplify their donations and engagement in 2025. From all-in-one platforms like Distrobird to specialized tools for specific tasks, there's a solution for every nonprofit's needs and budget.
When selecting tools, consider factors such as your organization's size, specific goals, technical capabilities, and integration requirements. Many of these platforms offer free trials or demos, which can be invaluable in determining the best fit for your nonprofit.
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