b2bgifts.co

15 years doing business all over china has made one thing clear: business is always, always in the context of relationships. your partners in china certainly know who takes the time to bridge the cultural connection and who does not – that perception is in their cultural business dna. sharing meals & drinks together, giving gifts, and showing respect (giving face or "mianzi") are the critical, foundational activities that create long lasting relationships with real roi. you want partners that will have your back, deal fairly and operate with respect – give them an appropriate gift, when it matters and it will go a long, long way. gifting is an integral element of chinese culture, especially at festivals during the year. two of the most critical are the mid-autumn festival (september 10, 2022) and chinese new year (february 1, 2022). it has been hard or impossible to visit in-country partners and relationships are strained as a result. we created b2bgifts to help people build bridge