Beacon Publishing Group

while we provide highly customized and diversified campaigns for each of our clients, we've included a general overview of the services and strategies that we offer. we utilize a highly efficient, two-part strategy for properly getting your message in front of the correct audience. first, we use a proprietary method for identifying how your audience is searching for you. we also consider other key metrics, such as competition levels, to better understand your market. we refer to this first step as the "market research" phase. once we understand these essential metrics, we develop and distribute media that will be consistent with the data that was identified during the market research phase. we appropriately refer to this second step as the "development & distribution" phase. both elements of this two-part strategy work in concert with one another. specifically, as the metrics derived from the market research data change, so will our development & distribution strategy. in additio