Bici Labs

bici / italian for bicycle = bee-chee labs / r+d lab that makes awesome bicycle products the bicycle has been called the noblest invention for good reason. from leonardo da vinci's first drawings of bicycles in 1493 to the modern high tech models that have followed, bikes have been at the center of how people move and enjoy the world. we love bicycles. frankly, we adore everything about bikes - the history, culture, races, brands, models, people and riding. we get up in the middle of the night to watch the tour, giro, vuelta and the classics. we cheer at the tv for the attacks and bless the worthy with chapeaus. most of all, we live to ride bikes. it's hard to match the feeling that comes from flying along on two wheels. so it should be no surprise that we smile every second we ride. we believe that the world is a better place on a bike. at times, the world can feel too fast and connected. on a bike, the world goes at the pace you choose. it's honest, clean and pure. it's this love of