Bisforbusiness

helping small businesses and start-ups translate ideas and vision into product management and marketing communications projects and activities. a consultant and freelance hybrid, i bring my experience and understanding of the challenges small businesses and start-ups face when they are ready to evolve and grow. i am best suited to help businesses who already have members of a team, an idea of what/where they would like to grow their business toward, and are eager to make things happen quickly. i join teams to help: product • articulate commercial requirements • understand and translate user's needs • define product features in alignment with commercial objectives • map user flows • support & guide in wireframing for development • guide product marketing marketing & communications • product positioning • brand development • define marketing focus areas • establish communications milestones • develop sales materials and tools