Bkash Limited

bkash limited, a subsidiary of brac bank, started its journey as a joint venture between brac bank limited, bangladesh and money in motion llc, usa. in april 2013, international finance corporation (ifc), a member of the world bank group, became an equity partner. later, in april 2014, bill & melinda gates foundation became an investor of the company. the ultimate objective of bkash is to ensure access to a broader range of financial services for the people of bangladesh. it has a special focus to serve the low income masses of the country to achieve broader financial inclusion by providing services that are convenient, affordable and reliable. more than 70% of the population of bangladesh lives in rural areas where access to formal financial services is difficult. yet these are the people who are in most need of such services, either for receiving funds from loved ones in distant locations, or to access financial tools to improve their economic condition. less than 15% of bangladeshis