Blippar

blippar is the world’s leading visual browser, harnessing augmented reality and image-recognition technology to bring the physical world to life through smartphones, tablets and wearables. blippar enables brands, publishers and agencies to use their products, packaging, newspapers, magazines, and merchandising to activate interactive digital content, which users unlock by 'looking' at it through the app. once the blippar app is downloaded and opened on a mobile device, users are able to hold their phones over physical blippable content - from products to posters - to trigger an engaging digital experience known as “blipping.” since launching in 2011, blippar™ has expanded rapidly internationally - with offices in london, nyc, san francisco, chicago, la, istanbul, delhi and amsterdam - through partnerships with some of the largest international media owners and brands - including condé nast, time inc., procter&gamble, kraft, nestlé, heinz, coca-cola, anheuser busch, l'oréal, univers