Blocks

blocks is a fully customizable modular smartwatch. snap together the blocks you need and make a smartwatch unique to you. ________ when you buy a new gadget, you may feel like there's a feature missing or perhaps a feature you don't use yet pay extra for. there are different smartwatches already in the market or coming soon, but most only do a specific task, such as the nike fuel band activity tracker or the pebble which can receive emails and texts. through our market research, we found that people don't want to buy different gadgets for their different needs, but rather prefer platforms. the open sdk platform for smartphone apps proves this, and the phonebloks concept proved it once again. an open platform enables customization, which is even more crucial in wearable devices as there are many body-specific sensors available for obtaining valuable data that customers may want to choose for themselves. blocks will bring such a platform to wearable technology. we are currently d