By Seroj

by seroj is founded to empower entrepreneurs who are just starting out, changing paths, or pursuing their passions to make their individual mark on the world with a quality design product. with over a decade of experience in the design- and manufacturing industry seroj is passionate helping businesses to transform their product ideas into successful products. seroj is a renowned dutch product designer with a focus on lifestyle products and fashion accessories. his acclaimed city cufflinks® designs are successfully distributed worldwide by companies such as klm - royal dutch airlines, de bijenkorf ace &tate;, and rijksmuseum. he is known for having a fine eye for detail and a broad knowledge of materials and techniques. his dedicated approach to add value and meaning to products and brands enables him to design and develop well detailed products attuned to a worldwide audience. together with others seroj wants to set the standard for the next level of ‘total product design’. adding valu