E-Research for Marketing

full-service, customized research service for marketers. for market planning, strategy, product and program development, e-rm is "your-research-resource". we are creative, experienced, innovative, flexible and value-driven. our multi-industry experience serves marketers in consumer, b2b and institutional sectors by adding value in the form of vital insights about their market's behavior in view of its "needs & wants, whims & wishes". using primary marketing research tools, we work hard to strengthen your brand by seeing ways to upgrade your marketing strategy, programs, products or services. e-rm can also assess customer relationships/service quality and evaluate market opportunities. our new analytical approach yields new insights on how firms "satisfy" and "dissatisfy" their customers. it examines these factors separately - as they should be analyzed - rather than stopping at the basic one-dimension continuum model - since satisfaction does not always behave that way in real world. f