Economics Group

economics group trading as shopper 3.0 is a shopper marketing solutions business providing expertise and solutions to brands and retailers. rapid changes in economic conditions and technology have changed the way that shoppers shop and the way that brands and retailers operate. shoppers want better value and a seamless, convenient and consistent shopping experience across channels and touch points. brands and retailers want to get closer to the shopper at the point of purchase where a transaction takes place. shopper 3.0 is made up of 12 twelve strategic partners, non-competing, market leading ‘experts’ in the key disciplines of shopper marketing. our expertise ranges from shopper insights, digital media, digital merchandising, online and ecommerce, apps platform, mobile apps, qr code management, below the line promotions, database development, loyalty programs, retail experiences, store design, field merchandising, sampling, experiential through to the point of purchase merchandising.