Effectastrat Consulting

effectastrat partners with clients to develop business plans and marketing strategies either through commissioned development or through workshop facilitation. effectastrat also provides marketing support services to clients who do not have dedicated marketing resources, or who are understaffed. at effectastrat we believe that business plans and marketing strategies: • must have full team buy in, • must be uncomplicated, • must not be overwhelming, • be easy to implement, • should achieve the business’s long term vision, but achieve some “quick win” milestones along the way. we believe in a seamless business planning process , in which the long-term brand vision steers the development and execution of all functional plans, which in turn guides behaviour and actions in managing the day to day business.