Effective Investing

effective investing has developed a proprietary methodology to better understand and quantify the value that companies create, beyond simple financial outputs. ei’s methodology utilises best practice from impact investors and philanthropic foundations, leverages the un sustainable development goals and grasps economic theory to help redefine companies as value creators, not simply profit-maximisers. our methodology acknowledges the imperative for business model sustainability and financial returns, layering the value created (or destroyed) through its business processes, its end products and its position within its wider national and global market to provide a single, total firm value output that can be used to monitor, assess and benchmark companies. we use this methodology to support investors as they seek to make more informed investment decisions. we provide portfolio analysis and rebalancing, investee monitoring and deal sourcing services for investors that seek to maximise the va