Efficiency 2.0

founded in 2009 and located in nyc, efficiency 2.0 has developed the most effective approach to motivating millions of u.s. homes to be energy efficient. we are at the forefront of the development of the smart grid, right at the place where information about energy affects how everyday people live their lives. utilities delivering energy to over 80% of u.s. households currently face ambitious energy efficiency requirements. efficiency 2.0 makes energy use visible to consumers and rewards them based on how much they save. we put customers on a personalized bill savings plan, provide targeted and contextual feedback, track their energy savings, and reward them with points redeemable for goods at local and national retailers. our model borrows from the best of mint.com, amazon and delta skymiles, towards helping people become more energy efficient. our impact is rigorously verified to help electric and gas utilities meet mandatory state goals to reduce energy use. we have built a passiona