Effpar

effectivenes and partnership synergy is the foundation of effpar. our mission is delivering answers, solutions, tools and recommendations to fulfill our partners defined or discovered needs. flexibility of connecting various specialists in different areas provides tailor made approach to each project. effpar delivers high quality results and clear and reliable recommendations. areas of specialization: # category management with focus on 4p preparing set of recommendations of a properly selected product range (category, segment, variant, size), located in the right place (channel, point of sale, shelf, additional display) and at the right price (margin, buyer, competition, brand) along with guidelines of supporting category (promotion, advertising materials, supporting activities). # marketing / trade marketing delivering strategies and tactics for a category or industry based on deep analysis (market, channels, brands, segments, customers), combined with consumers and shoppers’ beh