It's Rated By

it’s rated by was born out of a desire to discover the products that are genuinely loved, used and recommended by your favourite influencers! every influencer handpicks their own products, designs their boxes and co-edits their product magazine. authenticity is at it’s rated by’s core and that is something our #raters (beloved subscribers) will always be promised. the brand launched in november 2021 with professional mua/influencer sophie baverstock launching her ‘everyday makeup’ subscription box. the first box sold out in 4 days and went global - shipping to #raters across 13 countries! fast forward to 2022, we are proud to be partnering with some of the uk’s most exciting influencers. expect to see new influencers launching their own boxes and thousands of #raters discovering the best products in the game. join us and keep an eye out for our blog posts where we will share more of it’s rated by’s journey.