Italian Energy Drink

the beverage sector is extremely dynamic. in it the energy drink segment has a growth rate of two-digit and a global turnover of around 30 billion euros. the barriers on the wall are reduced and a host of new competitors chasing away from the market leader red bull are constantly entering the market. in this context, a new company with a winning strategy and a good positioning can reach unimaginable goals. energy for passion is the slogan of the italian energy drink and leitmotive of his mission. the founders intend to give a kind of passion for their products to meet a need in the market saturated with products that promote aggression and performance. through light blue and pink passion we want to launch a new style in the drink starting in italy and around the world. and through passion's paradise a new way to consume the drink, ideal environment to give birth to the passion between men and women. soleil + chaleur, pop title of the canadian singer ariane moffatt, talking about you +