J Forrest Group

at j forrest group, our mission is to bring back the pride, purpose and respect into professional new home sales. j forrest group is all about sales results. while so many other new home sales trainers focus on theoretical solutions, we provide relevant, tangible new home sales strategies that produce measurable results. we are the experts in increasing new home sales through new home training programs, event-based speaking engagements, new home sales assessment tests, and executive coaching programs. we transform salespeople into sales professionals and home-building businesses into sales organizations that build homes. we believe that: a homebuyer’s desire to improve their life has more influence over their home buying decision than any other factor, and that a new home salesperson is capable of influencing that desire. buyers don’t react negatively to selling or new home salespeople in general; they react negatively to dishonest, unhelpful, and/or boring behaviors from salespeople.